Pricing

Pay per lead. Not per click.

Transparent per-lead pricing across every insulation job type. No retainers, no minimums on Starter, and a 72-hour bad-lead credit on every plan.

Per-lead pricing

Pick the job types you want

Prices are starting points per verified, exclusive lead. Final per-lead cost depends on ZIP density and plan tier.

$99

Attic & Loft

Top-ups, blown-in, batt and full attic retrofits.

per verified lead
$119

Wall Cavity

External and internal wall insulation retrofits.

per verified lead
$149

Spray Foam

Closed- and open-cell spray foam applications.

per verified lead
$109

Crawl Space

Under-floor insulation and vapor encapsulation.

per verified lead
$99

Soundproofing

Acoustic insulation for walls, ceilings and floors.

per verified lead
$129

Energy Upgrade

Whole-home efficiency programs and top-ups.

per verified lead

Need a job type that isn't listed? Ask us — we source custom demand.

Partner plans

Volume discounts as you scale

Every plan includes exclusivity, verification, real-time delivery and the 72-hour bad-lead credit.

Starter

1–25 leads / month

Standard per-lead pricing

  • Exclusive, verified leads
  • Real-time email + SMS delivery
  • Choose your service ZIPs
  • Bad-lead credit within 72h
Most popular

Growth

26–75 leads / month

10% volume discount

  • Everything in Starter
  • Priority lead routing
  • Live lead dashboard
  • Dedicated partner manager

Scale

76+ leads / month

Custom volume pricing

  • Everything in Growth
  • Reserved ZIP exclusivity
  • Co-branded landing pages
  • Monthly performance review
72-hour bad-lead credit on every plan · No lock-in contracts
FAQ

Pricing questions, answered

What exactly am I paying for?

A single, exclusive, homeowner-verified insulation lead delivered to your inbox in real time. You pay per lead — never a retainer, never for clicks or impressions.

Are leads really exclusive?

Yes. Every lead is sold to one contractor account and never resold. If you've reserved a ZIP on a Scale plan, you get first right of refusal on every lead in it.

What happens with a bad lead?

Disconnected number, wrong project type, or out-of-area? Submit a credit request from your dashboard. Approved credits are refunded or applied within 72 hours — no back-and-forth.

Is there a minimum commitment?

No. Starter is pay-as-you-go with no monthly minimum. Growth and Scale unlock volume discounts as your lead count rises, but there's no lock-in contract.

How fast do leads arrive?

Under 60 seconds on average from verification to your inbox, by email and SMS, so you can quote while the homeowner is still in-market.

Get a custom lead plan for your ZIPs

Tell us your coverage and budget — we'll send per-lead pricing for your exact service area.